Corporate Philosophy

Company Credo

MinebeaMitsumi Group has upheld a basic management philosophy based on the following three principles.

(i) Transparent management based on our company credo "The Five Principles"

  • (1) Be a company where our employees are proud to work
  • (2) Earn and preserve the trust of our valued customers
  • (3) Respond to our shareholders' expectations
  • (4) Work in harmony with the local community
  • (5) Promote and contribute to global society

Based on these company credos, the company's basic management policy is to fulfill its social responsibility and to maximize the corporate value for its various stakeholders, such as shareholders, business partners, local communities, global society and employees. Aiming at concentrating its management resources on the fields where it has the collective and comprehensive strengths of the corporate group, MinebeaMitsumi Group has worked proactively on "the development of high-value-added products" and "the advancement of the quality of the products." In addition, we strive to reinforce our corporate management centering on "the strengthening of our financial standing" as well as to implement "the company management having a high-degree of transparency" in a comprehensive manner both internally and externally.

(ii) Create new value through "difference" that transcends conventional wisdom

It will be necessary for the manufacturing of the future to deliver new value propositions to society. In 2017, we established the slogan "Passion to Create Value through Difference," and going forward we will continue to create new value through "difference" that transcends conventional wisdom, demonstrating strengths that cannot be found in other companies.

(iii) Approach manufacturing with an attitude of sincerity

To share our attitude to manufacturing, how we think about manufacturing, and how we pursue best practices for implementing manufacturing across the MinebeaMitsumi Group is of the utmost importance. The MinebeaMitsumi Group will continue to pursue the thoroughgoing "sincere attitude to manufacturing" that has hitherto, in response to the needs of society, provided better products, more quickly, more inexpensively, in more quantity, and more astutely than before.

Corporate Slogan

image : The corporate logo

Minebea and MITSUMI ERECTRIC started the operations as MinebeaMitsumi Inc. as of January 27, 2017 due to business integration. And a new corporate slogan "Passion to Create Value through Difference" was established.

"Passion to Create Value through Difference" expresses our strong desire to create new value from extraordinary "difference" - a uniqueness that cannot be found elsewhere. The new company's extensive future product line-up, will be the result of the fusion of Minebea's ultra-precision machining technology and Mitsumi's electronics technology.

The corporate logo "Difference" and "Passion" are expressed in MinebeaMitsumi Red, emphasizing that difference is the key element to produce new value, and that the new company has a strong passion to achieve this.

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